Microsoft’s Caroline Vogt presents an exclusive sneak preview of CIRCUITS OF COOL. A global research study into the relationship between youth and technology.
This number raised a fair bit of philosophical inquiry:
Are youth becoming increasingly similar because of technology?
Are we witnessing a technological youth?
Has technology meant that the needs of youth have changed?
Is technology escapism or connectivity?
Does adoption mean engagement?
The dynamics of semantics: Who’s talking burning, downloading, googling it?
Did you know....?
Blogging is highest in China at 73%. In Brasil and Mexico it falls at 19%
Brasil, India and China are most interested in technology.
Brazil comes out highest in social networking and IM and Japan comes out lowest.
Texting in New Zealand is at 95%; in Germany is at 93% and in Japan at 5%.
How do you use the internet – to search, communicate, inform, entertain?
More of where that came from in the coming days on loweportal.com.